Ride Or Die

This was a project I was contracted to do for a clothing company known as Ride Or Die Mtb. The idea of this logo was that they wanted a circular design with a 70's hippie style font that would read their company name. This project was done in winter 2019. As far as the design process, I took a lot of inspiration from the old Grateful Dead music posters and other concert poster fonts of that era. Their company is very laid back and gave me a lot of freedom to create what I envisioned. As of right now shirts, stickers, jackets, and hats are back in production after selling out in the first week of production. More info regarding their brand at www.rideordiemtb.com